Roaming Wild Adventures

Roaming Wild Adventures creates nature-based photography experiences designed to spark creativity, shift perspective, and deepen connection. We believe in the power of art, curiosity, and the outdoors to support a more vibrant, intentional life. When you join an RWA workshop, you’re not just signing up to learn about photography; you’re joining a community of like-minded adventurers who value connection, creativity, and the joy of discovery. In a world where disconnect often feels inevitable, RWA is a thread meant to bring people together.

Project Scope:

— Brand Strategy
— Brand Identity
— Brand Guidelines

Logo Before

Logo After

Logo System

Primary Logo

Logoytype

Logo with Tagline

Logomark

Logo Story

This logomark is inspired by airport nomenclature and travel stickers you see on the backs of cars. The negative space of the "W" forms a tree as a nod to nature and the form of the "A" is meant to mimic compass iconography. This logomark combines, nature, travel and adventure. The bold RWA is grounded with a more hand drawn font for the full name.

Brand Color Palette

The color palette is inspired by colors found naturally in earth’s beautiful landscapes. From deep ocean blues, to forest greens and dusky purples in sunset, the identity of this brands palette is rooted in nature and discovery.

More Coming Soon!

Nichole Vild,
Founder of Roaming Wild Adventures

She didn’t just design what I thought I wanted, she crafted something even better, something that truly captured the heart of my brand.

Working with Liz to create my logo and brand guidelines was an incredible experience. From our very first conversation, she understood my vision- even the parts I hadn’t fully articulated yet- and brought it to life in a way that felt exciting. The final result is more than a logo; it’s a reflection of who I am and what I want to share with the world. I couldn’t be happier. Liz is not only wildly talented but also a joy to work with. I would recommend her to anyone looking to bring their brand to life with creativity, care, and expertise.


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