Design Packages to Fit All Your Needs

Bringing Your Brand To Life With Carefully Crafted Designs.

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Whether you’re looking for a brand new visual identity, a rebrand of one you’ve outgrown or help building assets, we’ll find the right package for you. Currently I offer three packages Logo Basics, Visual Identity and Custom Design. If you need help deciding which one would be right for your unique circumstances, please fill out a form telling me more about what you’re looking for, or send me an email at hello@lizwilkinsdesign.com. I can’t wait to discuss the details with you!

Logo Basics Package

This package includes the bare essentials needed to get your business off the ground or reposition one quickly.

  • If you choose this package, we will start as always with a discovery call and research phase which is crucial to the success of the project. Together we'll outline your project goal, target audience, competitor landscape, brand traits, and a visual mood board. After we establish a clear direction, I will begin creative work! You will receive two robust logo proposals, which includes brand colors and application examples to prove suitability for core use cases. Once everything is approved, you will receive final logo files for print and web, as well as a one page Brand Guide to help you effectively use your new logo.

  • - Primary Logo Design

    - Secondary Logo Designs

    - Brand Colors

    - 1 Page Brand Guide

    - Final Logo Files


Visual Identity Package

The Visual Identity Package includes everything listed in the Logo Basics Package plus typography pairing, three additional graphic assets of your choice and an extended brand guidelines document. 

  • This package includes everything you would receive in the logo basics package and builds off of that to create a cohesive and well thought out brand. You will receive typography pairing and three additional graphic assets of your choice. Once you approve the logo and visual identity, you will receive a thorough brand guidelines document to help implement the look and feel of your new identity. 

  • - Primary Logo Design

    - Secondary Logo Design

    - Typography Pairing

    - Three additional graphic assets (business cards, cover letter, etc.)

    - Extended Brand Guidelines

    - All Brand Files


Custom Design Package

This package encompasses any graphic design service. It can include anything from print collateral, to logo reveal animations. If you can dream it, I will help you make it a reality!

  • This package can stand alone if you are not in need of a logo or visual identity but still want to work together, however, a lot of clients see this package as a perfect compliment to round out their design needs.

  • This package is open ended, but could include services like:

    - Print Collateral (apparel, advertising assets, flyers, business cards etc)

    - Brand Pattern

    - Illustration

    - Brand Naming

    - Packaging Design

    - Logo Animation

    - Social Media Templates

    - Design Retainer

    - Brand Consultant